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    Richard Pinnick
    • May 24
    • 3 min
    Loyalty Marketing

    Revenue Impact - 5 ways member-based loyalty programs drive revenues

    Loyalty Programs (whether aimed at your total fan audience or a sub-set of fans, such as season ticket holders) clearly benefit the...
    15 views0 comments
    How data can triple the value of your Sports Brand
    Richard Pinnick
    • May 10
    • 2 min
    Loyalty Marketing

    How data can triple the value of your Sports Brand

    Let's be frank about this Sports Properties may represent some of the world's most recognisable brands today but are intrinsically...
    36 views0 comments
    Richard Pinnick
    • Feb 19
    • 2 min
    Loyalty Marketing

    Its all about the "audience"

    Sports is a game of moments, witnessed by the few, followed by the many. Within this statement lies the true challenge of modern sports...
    18 views0 comments
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