10 Ways our platform can supercharge your business
- Richard Pinnick
- Sep 17
- 2 min read
At Fortress, we don’t just power access — we enable clients to unlock business value. Our platform is built to help clubs, venues, and rights-holders optimize game-day operations, drive revenue, protect integrity, and elevate the fan experience to a new level. Here are 10 things you can do with Fortress that "change the game":
Lock out touting with biometrics: Stop ticket fraud at the gate. Fortress latest scanner technology has embedded facial recognition capability that ensures only real fans get in — and touts stay out.
Access becomes a sponsorable asset: Monetize the front door of your stadium. From fast lanes to premium entrances, Fortress turns access into a sponsor able asset delivering eye-popping graphics and stand-out promotions.
Sell more tickets – loaded value bundles: Package tickets with experiences, food, drink, or merchandise. Fans see value, you see higher sales.
Get people in earlier – arrival-based incentives: Reward early arrivals with experiences, discounts or perks. Fans spend more time inside, and more money.
Boost STH renewal rates – value-based incentives: Layer in reward benefits that make renewals a no-brainer. Rewards keep season ticket holders locked in.
Increase per caps – mobile wallet: Frictionless payments drive higher per-head spend. The Fortress wallet is built for convenience and conversion.
Elevate experience & spend – Surprise & Delight campaigns: Smart segmentation and dynamic campaigns deliver the right offer to the right fan at the right time.
Extend beyond the stadium – digital membership: Keep fans engaged 24/7/365. With digital membership you can connect the match day to everyday and commercialise your wider fan base.,.
Grow sponsor deal size – activation at scale: Turn sponsors into part of the fan journey with activations that feel valuable, not intrusive.
Commercialize the ecosystem – merchant connect: Bridge fans and merchants in and around the venue. Reward fans in real time for spend with partners and affiliated brands.
The bottom line: Fortress isn’t just a platform — it’s a revenue engine. Every fan interaction is an opportunity to enhance fan experience, secure life time loyalty, unlock spend, and create value for you and your partners.

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