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Richard Pinnick
Sep 24, 20217 min read
7 WAYS to activate your Sponsors & Commercial Partnerships
Elite Sports Teams are swiftly moving towards a media and entertainment company model converting their organizations into truly national...
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Richard Pinnick
Aug 9, 20217 min read
10 Ways to add value (and retain) your Season Ticket Holders
Season Ticket Holders are universally afforded the status as the “most valuable customer” (MVC) of the Sports Team. Their annual...
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Richard Pinnick
Jul 22, 20216 min read
10 Things Behavioural Economics teach us about Sports Fans!
The one advantage of a pandemic lock-down (probably only advantage) has been it has given me some time to read up on topics that interest...
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